The Trouble with Tribbles
Good morning, All,
In case you missed the reference (doubt it), the subject line was the title of an episode from the original Star Trek series, about adorable, harmless little creatures called tribbles who procreated ad nauseam and gorged themselves to death – without giving away too much of the episode.
And we do see a parallel in tech, where the unicorns are starting to fall by the wayside, and there’s even more trouble brewing in River City. Taking the view from a thousand feet, it seems to us that tech is at a strange crossroads and the rush to market we’ve all come to take as necessary for growth/staying front of mind – even at the expense of the customer – is taking its toll on the unicorn population (Evernote, the bug-ridden elephant). Here’s The inside story of how $1 billion Evernote went from Silicon Valley darling to deep trouble, and again, it’s to do with the rush-to-market fevered pitch from which tech suffers, even if it means releasing buggy code or code that exposes customers to vulnerabilities (New Android vulnerabilities put over a billion devices at risk of remote hacking). Google aside, this is what happens when you chase valuations over profits or sustainable products. The center will not hold. In Google’s case, they chase newer/faster/’better’ over customer privacy/safety, and that’s no more than the story told differently.